Creating a Snapchat Ad account and configuring the client app - Amazon Glue
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Creating a Snapchat Ad account and configuring the client app

Sign up for Snapchat Ads

To sign up for Snapchat Ads:
  1. Navigate to Snapchat Ads Manager. Choose Sign Up next to New to Snapchat?.

  2. On the Create Account screen, follow the prompts to enter your Business Name, Email, Password, etc. Choose Next.

  3. On the Create Your Profile screen, enter values for User Name, Website (Optional), and choose Create Account. This will give you an option to add a profile photo and bio on the Edit Your Profile screen. Choose Confirm.

  4. On the Business Info screen, fill out the required fields like Country, Currency, Phone Number, GSTIN etc, and complete the account creation process by choosing Next.

Steps to create a Snapchat Ad account

To create a Snapchat Ad account:
  1. Log in to Ads Manager. Then click the navigation in the top corner and select Ad Accounts.

  2. Choose + New Ad Account. Input your advertiser details:

    • Select whether or not you’re an agency buying ads on behalf of an advertiser. If you select ‘Yes’, your ad may be rejected if it uses targeting parameters that could include age, gender, or postal code level targeting. Minimum age targeting may be applied to up to 21 years of age.

    • Select whether or not your ad account will run housing, credit, or employment ads. If you select ‘Yes’, your ad may be rejected if it uses targeting parameters that could include age, gender, or postal code level targeting. Minimum age targeting may be applied to up to 21 years of age.

    • Select whether you will use the ad account for political ads. If you're running a political ad, input the sponsoring political organization or advocacy group who is paying for the ad. If you do not accurately input the political organization your ads may be rejected. You will also need to fill out the mandatory linked 'Political Ad Review Form' before submitting ads.

  3. Choose Account Details and fill out your ad account info:

    Field Description
    Name Your ad account name.
    Account Type Select your Account Type, if not auto-populated.
    Billing Type

    If you'd like to continually have access to your funding source, choose 'Revolving.' This allows you to replenish your line of credit and it is often chosen to run ads in Ads Manager. If you'd prefer to run a onetime campaign with a spend cap, you can choose Insertion Order.

    If you create an account with an Insertion order, but want to set a spend cap later, you can leave the spend cap at $0. This way the account will have a spend limit of $0, but you can apply one later .

    Advertising Organization The organization buying ads.
    Billing Center Choose the billing center that you would like to receive invoices. You can use the one automatically created when you first claimed your business or add another Billing Center by following the steps in the Business Help Center .
    Currency Choose your currency.
    Spend Cap If you chose ‘Insertion Order’ as your billing type, input an ad account budget.
    Time Zone Select your time zone.
  4. Choose Create Account. Your ad account will be created, and you can find it in the Ad Accounts portion of Ads Manager. To begin launching ads, you’ll want to input a payment method. You can also add members to your ad account.

  5. Select whether you’d like to use an existing payment or create a new one. Then, choose Save Payment Method.

  6. Select any members you’ve invited to your business to add to the ad account. For more information about the roles and permissions that can be assigned, see Roles and Permissions Overview. Members added will then be able to log in to Ads Manager and access this ad account. When you’re done, save your members.

For more information about ad accounts, see https://businesshelp.snapchat.com/s/article/roles-permissions?language=en_UShttps://businesshelp.snapchat.com/s/article/roles-permissions?language=en_US